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Community Guidelines

Last updated: 14 July 2026

Shopi works because people trust each other. These guidelines explain what we expect from everyone on the platform — buyers, sellers, and browsers alike — so Shopi stays a safe, useful place to discover and sell things.

These guidelines work alongside our Terms of Service and Prohibited Items Policy. Breaking them can lead to content removal, account restrictions, or a permanent ban.

1. Be Honest in Your Listings

Your listing should describe what you're actually selling.

Do

  • Use real photos of the actual item (or clearly representative photos for made-to-order items)
  • State the true condition, price, and any flaws
  • Update or remove your listing once an item is sold

Don't

  • Post photos of items you don't actually have
  • Use misleading pricing (e.g. listing at a fake "discount")
  • Use AI-generated images or descriptions that misrepresent what a buyer will actually receive
  • Repost the same listing repeatedly to spam feeds

2. Communicate Respectfully

Messaging is at the heart of buying and selling on Shopi.

Do

  • Respond to genuine buyer/seller enquiries in good faith
  • Disagree or decline a deal politely
  • Report a conversation if someone is abusive or suspicious

Don't

  • Harass, threaten, or send unwanted sexual messages to another user
  • Use hate speech or discriminatory language based on someone's ethnicity, tribe, religion, gender, disability, or other protected characteristic
  • Spam users with unsolicited promotional messages

3. No Scams or Fraud

Shopi doesn't process payments, which means trust between buyers and sellers matters even more.

  • Don't ask a buyer to pay before showing or verifying the item
  • Don't impersonate a courier, delivery service, or "Shopi support" to request payment or personal details
  • Don't run advance-fee schemes ("pay a deposit to secure the item" scams)
  • Don't promote pyramid schemes, get-rich-quick schemes, or unregistered investment opportunities
  • Don't use stolen payment details or facilitate fraud in any way

If something feels off — unusually low prices, pressure to pay quickly, refusal to meet or show the item — report it.

4. No Dangerous or Illegal Content

Don't post or promote:

  • Content that threatens or incites violence
  • Instructions for making weapons, explosives, or dangerous substances
  • Content sexually exploiting or endangering minors — this is reported to relevant authorities immediately
  • Items or services covered by our Prohibited Items Policy

5. Respect Intellectual Property

  • Don't post counterfeit goods or knock-offs presented as genuine branded products
  • Don't use copyrighted photos, videos, or designs that aren't yours without permission
  • Don't copy another seller's listing content

If you believe your copyright has been infringed, see our Contact Us page for how to file a complaint.

6. One Person, One Account

Use a single account that represents you honestly.

  • Don't create multiple accounts to get around a suspension
  • Don't use fake accounts to inflate your own likes, followers, or views
  • Don't buy or sell followers, likes, or engagement

7. AI-Generated Content

If you use AI tools to help create a listing (for example, generating a description), make sure the final listing still accurately reflects the real item. Misleading AI-generated content — such as images that don't represent what's actually for sale — is treated the same as any other misleading listing.

8. Reporting Abuse

If you see something that breaks these guidelines, you can:

  • Report a conversation directly from the chat
  • Block a user to stop them contacting you
  • Contact us for anything that needs closer review — see Contact Us

We review reports and take action ranging from a warning to permanent account removal, depending on severity.

9. What Happens If You Break These Rules

Depending on the seriousness and frequency of the issue, we may:

  • Remove the specific listing or message
  • Issue a warning
  • Temporarily restrict your account
  • Permanently ban your account

Serious violations — fraud, threats, or content endangering minors — may result in immediate permanent removal and, where required by law, a report to the relevant authorities.